DELIVERING THE FUTURE
TO HEALTHCARE'S LEADING BRANDS

The future of marketing and communications demands embracing technology, data, AI. It requires moving at lightning speed and adopting new approaches and strategies. Most importantly, it requires driving material impact. The best brands in healthcare aren’t waiting for the future — they are partnering with BPD to embrace the future today.

ADVENTHEALTH

Best-in-class patient acquisition campaign drives 23:1 ROI

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HCA HEALTHCARE

Changing public sentiment for the largest health system in the country

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NORTHERN LIGHT HEALTH

Building a non-promotional brand to reconnect Mainers for better health

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BPD Highlights

In the News: Building the Right Foundation to Enable AI-Driven Healthcare Workflows

In the News: Building the Right Foundation to Enable AI-Driven Healthcare Workflows

Drew Marlatt, BPD’s VP of Data Products and Technology, was featured in a new eHealthcare Strategy & Trends article covering the virtual AI in Healthcare Marketing Week: AI adoption in...
The Future of Healthcare Marketing Looks Nothing Like Its Past

The Future of Healthcare Marketing Looks Nothing Like Its Past

At the tenth annual Joe Public Retreat, BPD Healthcare brought together the nation’s leading health system marketing and communications executives with a bold goal: to reinvent the MarCom function based...
Episode S2E2

What Just Happened?! AI Takes Center Stage at Joe Public Retreat

What Just Happened?! In this week’s episode, Emily is joined by Stephanie Wierwille, EVP of Strategy & Innovation, to discuss takeaways from BPD’s 10th Joe Public Retreat, where leading health...

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