Delivering the future to healthcare’s leading brands.
At BPD, everything we do – business consulting, branding, reputation management, marketing and performance measurement – is technology-enabled, AI-infused, and supported by our Proprietary Data Platform. All to ignite a future with better health for more people.






























NORTHERN LIGHT HEALTH
Building a non-promotional brand to reconnect Mainers for better health
BPD Highlights

Communicate Early and Often: A Provider’s Advantage in Payor Negotiations
By Kate Cavero It’s finally my favorite time of the year: negotiation season! (Did you think I was going to say fall)? For providers heading into discussions with payors, one...
The Hidden Risks of Capacity Complacency
Many health systems are at capacity, but is that the same as growth? In this episode, Chris Bevolo and Stephanie Wierwille discuss why health systems being “full” might be hiding...

ISHMPR Fall Conference
The ISHMPR Fall Conference is a two day gathering of healthcare marketing and communications professionals, united under the theme “Rooted in Strategy. Blooming with Creativity.” Members of the Illinois Society...
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